Be creative with Valentine's Day

You don't necessarily have to sell teddy bears or chocolate to advertise during Valentine's Day. A lot of companies come up with creative inhakers in other ways, thus creating content to advertise their, not romantic, items:

Heineken, Nuon and Hema, and their products, are not the first companies you think of when the theme of Valentine's Day comes up. Yet they have managed to draw attention to their non-romantic products through creative content. By creating this content yourself, you can use humor, for example, to ensure that (potential) customers pay a visit to your webshop.

With the help of Channable you can easily spread this content. If you already have information about your customers in a datafeed, you can upload this information in Channable and then create a custom CSV file with a specific target group.

For example, you can create a CSV file with all customers who recently purchased a certain item and create a newsletter promoting a certain product that perfectly matches that last purchase. In doing so, use a nice catchphrase, as in the examples above.

Give feeds a romantic touch

Do you sell items that might have something to do with Valentine's Day such as gifts, jewelry, chocolate or products with a sensual touch? The following are ways to make your feeds more attractive.

With Channable you can easily supplement product titles or descriptions with keywords and other information. Use keyword tools to find out the most popular keywords, as many buyers are looking for non-branded items or targeting their own location. By using the "combine value" rule in Channable, you can add certain words or phrases to your titles and descriptions, such as "Perfect for Valentine's Day. You can also use this rule to inform a customer about delivery times by putting them in the title or description. This is especially useful for customers who want to buy a last-minute gift for Valentine's Day!

Use a remarketing strategy to take sales of your Valentine's Day products to an even higher level. Remarketing can ensure that customers actually go on to purchase the products they put in their shopping cart. Facebook is a popular remarketing channel because you can easily target groups based on gender, age and so on.

Select Facebook from the selection of channels to add it as a new feed. To save time in this process, it is possible to duplicate in Channable an entire feed you have created before, so you don't have to do this again.

Spread the Channa love!

Whether you sell lamps, vacations or sensual products, Valentine's Day can be profitable for everyone. Contact us to take advantage of Channable's features.